Top 5 Personal Finance Apps on Android in Uruguay, Q1 2025

In the first quarter of 2025, the personal finance app market in Uruguay saw significant activity on the Android platform. Here’s a look at the top five applications and their performance trends.

Splitwise experienced a peak in weekly revenue, reaching approximately $187 in late February. Its weekly downloads showed a downward trend, starting from 857 at the beginning of the quarter to 381 by the end of March. Despite this, the app maintained a strong user base with active users increasing from 8.5K to 10.5K during the quarter.

YNAB had stable revenue figures, mostly hovering around $90 throughout the quarter. Downloads were minimal, with a notable rise to 40 in the final week of March. Weekly active users remained relatively stable, fluctuating between 50 and 75.

Wallet: Budget Expense Tracker showed consistent revenue, with a notable increase to $77 in late February. Downloads were variable, peaking at 208 in the first week and settling at 164 by the end of March. Active user numbers rose from 1K to over 1K, indicating a steady engagement.

Finary: Budget & Money Tracker maintained a steady revenue stream around $40, but did not record any downloads or active users during this period, suggesting a potential focus on maintaining existing users.

Mobills: Budget Planner had consistent revenue figures, averaging around $40 weekly. Downloads saw a gradual increase, ending with 43 in the last week of March. Active users increased from 334 to 363, indicating a growing user base.

These insights are based on data from Sensor Tower, providing a glimpse into the performance dynamics of personal finance apps in the region. For more detailed insights, visit Sensor Tower’s website.